Tapestry to sell via Google’s Gemini app, AI Mode
Published . Updated .
Coach and Kate Spade items are now available for purchase in Google’s AI shopping ecosystem.
Directly affected
- TPR Tapestry
Named in this report.
- GOOGL ALPHABET INC
The reported development directly names ALPHABET INC in the headline; GA resolved that company to GOOGL.
Indirectly affected
- SUPX SUPERX AI TECHNOLOGY LTD
GA selected SUPX as a RELATED security because its canonical security name directly matches this event's themes: technology, ai. This is an explainable DERIVED market relationship, not a claim that the security was named in the source article.
- ABAT AMERICAN BATTERY TECHNOLOGY
GA selected ABAT as a RELATED security because its canonical security name directly matches this event's themes: technology. This is an explainable DERIVED market relationship, not a claim that the security was named in the source article.
- ACM AECOM TECHNOLOGY CORP
GA selected ACM as a RELATED security because its canonical security name directly matches this event's themes: technology. This is an explainable DERIVED market relationship, not a claim that the security was named in the source article.
- AOSL ALPHA & OMEGA SEMICONDUCTOR LT SHS
GA selected AOSL as a RELATED security because its canonical security name directly matches this event's themes: semiconductor. This is an explainable DERIVED market relationship, not a claim that the security was named in the source article.
- BBAI BIGBEAR AI HLDGS INC
GA selected BBAI as a RELATED security because its canonical security name directly matches this event's themes: ai. This is an explainable DERIVED market relationship, not a claim that the security was named in the source article.
- CHAT Roundhill Generative AI & Tech
GA selected CHAT as a RELATED security because its canonical security name directly matches this event's themes: ai. This is an explainable DERIVED market relationship, not a claim that the security was named in the source article.
Price reaction, T-5 to T+3
Coach and Kate Spade items are now available for purchase in Google’s AI shopping ecosystem.
Source: Retail Dive
Price since this story was published: Alphabet (GOOGL)
Since the first closing price after “Tapestry to sell via Google’s Gemini app, AI Mode,” Alphabet (GOOGL) is +0.15%. The S&P 500 fund (SPY) is -0.62% over the same days, a +0.77% difference versus the market.
Filings that name Alphabet (GOOGL) around 24 Sep 2026
- Pete Sessions sell Alphabet (GOOGL) ($15,001 - $50,000). That is 10 days before publication, inside 30 days. The filing is listed beside the story “Tapestry to sell via Google’s Gemini app, AI Mode.”
- Rohit Khanna sell Alphabet (GOOGL) ($1,001 - $15,000). That is 20 days before publication, inside 30 days. The filing is listed beside the story “Tapestry to sell via Google’s Gemini app, AI Mode.”
- Donald J Trump buy Aecom (ACM) ($1,001 - $15,000). That is 27 days before publication, inside 30 days. The filing is listed beside the story “Tapestry to sell via Google’s Gemini app, AI Mode.”
- Thomas H. Kean Jr sell Alphabet (GOOGL) ($1,001 - $15,000). That is 28 days before publication, inside 30 days. The filing is listed beside the story “Tapestry to sell via Google’s Gemini app, AI Mode.”
- Donald J Trump sell Aecom (ACM) ($1,001 - $15,000). That is 31 days before publication, inside 60 days. The filing is listed beside the story “Tapestry to sell via Google’s Gemini app, AI Mode.”
- Michael Rulli sell Alphabet (GOOGL) ($50,001 - $100,000). That is 31 days before publication, inside 60 days. The filing is listed beside the story “Tapestry to sell via Google’s Gemini app, AI Mode.”
- William R. Keating buy Alphabet (GOOGL) ($1,001 - $15,000). That is 44 days before publication, inside 60 days. The filing is listed beside the story “Tapestry to sell via Google’s Gemini app, AI Mode.”
- David J. Taylor buy Alphabet (GOOGL) ($1,001 - $15,000). That is 44 days before publication, inside 60 days. The filing is listed beside the story “Tapestry to sell via Google’s Gemini app, AI Mode.”
Public disclosure filings, not a recommendation. The filing link is the source document. News use of these reports still sits under 5 U.S.C. § 13107(c).
Who gains and who loses around Alphabet (GOOGL)
Companies tied to this story
- GOOGL Alphabet
In “Tapestry to sell via Google’s Gemini app, AI Mode,” Alphabet (GOOGL) is linked, with no stored direction, high confidence. Reason on file: The reported development directly names ALPHABET INC in the headline; GA resolved that company to GOOGL
- TPR Tapestry
Tapestry (TPR) is linked, with no stored direction, high confidence in the 24 Sep 2026 story “Tapestry to sell via Google’s Gemini app, AI Mode.” Reason on file: The reported development directly names TAPESTRY INC in the headline; GA resolved that company to TPR
- SUPX SuperX AI Technology
In “Tapestry to sell via Google’s Gemini app, AI Mode,” SuperX AI Technology (SUPX) is linked, with no stored direction, medium confidence. Reason on file: GA selected SUPX as a RELATED security because its canonical security name directly matches this event's themes: technology, ai. This is an explainable DERIVED market relationship, not a claim that the security was named in the source article
- ABAT American Battery Technology
In “Tapestry to sell via Google’s Gemini app, AI Mode,” American Battery Technology (ABAT) is linked, with no stored direction, medium confidence. Reason on file: GA selected ABAT as a RELATED security because its canonical security name directly matches this event's themes: technology. This is an explainable DERIVED market relationship, not a claim that the security was named in the source article
- ACM Aecom
Aecom (ACM) is linked, with no stored direction, medium confidence in the 24 Sep 2026 story “Tapestry to sell via Google’s Gemini app, AI Mode.” Reason on file: GA selected ACM as a RELATED security because its canonical security name directly matches this event's themes: technology. This is an explainable DERIVED market relationship, not a claim that the security was named in the source article
- AOSL Alpha & Omega Semiconductor
In “Tapestry to sell via Google’s Gemini app, AI Mode,” Alpha & Omega Semiconductor (AOSL) is linked, with no stored direction, medium confidence. Reason on file: GA selected AOSL as a RELATED security because its canonical security name directly matches this event's themes: semiconductor. This is an explainable DERIVED market relationship, not a claim that the security was named in the source article
- BBAI BigBear.ai Holdings
BigBear.ai Holdings (BBAI) is linked, with no stored direction, medium confidence in the 24 Sep 2026 story “Tapestry to sell via Google’s Gemini app, AI Mode.” Reason on file: GA selected BBAI as a RELATED security because its canonical security name directly matches this event's themes: ai. This is an explainable DERIVED market relationship, not a claim that the security was named in the source article
- CHAT Roundhill Generative AI & Tech
For “Tapestry to sell via Google’s Gemini app, AI Mode,” Roundhill Generative AI & Tech (CHAT) is linked, with no stored direction, medium confidence. Reason on file: GA selected CHAT as a RELATED security because its canonical security name directly matches this event's themes: ai. This is an explainable DERIVED market relationship, not a claim that the security was named in the source article
How “Tapestry to sell via Google’s Gemini app, AI Mode” reaches Alphabet (GOOGL)
On 24 Sep 2026, “Tapestry to sell via Google’s Gemini app, AI Mode” is the story that connects Alphabet (GOOGL) to this story.
What ties Alphabet (GOOGL) to the headline is this: The reported development directly names ALPHABET INC in the headline; GA resolved that company to GOOGL
Also listed, Tapestry (TPR): The reported development directly names TAPESTRY INC in the headline; GA resolved that company to TPR
The price range for Alphabet (GOOGL), and the dates in the story
GOOGL traded between 335.57 and 364.09 across 20 sessions. The latest close on file is 344.36. SUPX traded between 6.15 and 7.09 across 10 sessions. The latest close on file is 6.72. TPR traded between 110.50 and 122.08 across 20 sessions. The latest close on file is 117.66.
What the saved facts support for Alphabet (GOOGL)
46 out of 100
“Tapestry to sell via Google’s Gemini app, AI Mode” scores 46 out of 100. The score uses 1 sources, and 8 linked companies.