Why McDonald's is following Walmart and Amazon into the advertising business
Published . Updated .
McDonald's is following the lead of Amazon and Walmart as it starts its own media network.
Directly affected
- WMT Walmart
Named in this report.
- AMZN AMAZON COM INC
The reported development directly names AMAZON COM INC in the headline; GA resolved that company to AMZN.
Indirectly affected
- SPY SPDR S&P 500
The broad U.S. stock market
- TLT iShares 20+ Year Treasury Bond
Long-term U.S. government bonds
- QQQ Invesco QQQ
Large technology stocks
- GLD SPDR Gold Shares
Gold can move with the broad market
Price reaction, T-5 to T+3
McDonald's is following the lead of Amazon and Walmart as it starts its own media network.
Source: CNBC Top
Price since this story was published: Walmart (WMT)
Since the first closing price after “Why McDonald's is following Walmart and Amazon into the advertising business,” Walmart (WMT) is +10.38%. The S&P 500 fund (SPY) is -0.09% over the same days, a +10.47% difference versus the market.
Filings that name Walmart (WMT) around 23 Sep 2026
- Rohit Khanna buy Walmart (WMT) ($1,001 - $15,000). That is 2 days after publication, inside 30 days. The filing is listed beside the story “Why McDonald's is following Walmart and Amazon into the advertising business.”
- Rohit Khanna sell Walmart (WMT) ($15,001 - $50,000). That is 12 days before publication, inside 30 days. The filing is listed beside the story “Why McDonald's is following Walmart and Amazon into the advertising business.”
- Rohit Khanna buy Walmart (WMT) ($1,001 - $15,000). That is 19 days before publication, inside 30 days. The filing is listed beside the story “Why McDonald's is following Walmart and Amazon into the advertising business.”
- Donald J Trump sell Walmart (WMT) ($50,001 - $100,000). That is 26 days before publication, inside 30 days. The filing is listed beside the story “Why McDonald's is following Walmart and Amazon into the advertising business.”
- Michael T. McCaul sell Amazon Com (AMZN) ($1,001 - $15,000). That is 26 days before publication, inside 30 days. The filing is listed beside the story “Why McDonald's is following Walmart and Amazon into the advertising business.”
- Michael T. McCaul sell Amazon Com (AMZN) ($1,001 - $15,000). That is 27 days before publication, inside 30 days. The filing is listed beside the story “Why McDonald's is following Walmart and Amazon into the advertising business.”
- Kevin Hern sell Walmart (WMT) ($1,001 - $15,000). That is 27 days before publication, inside 30 days. The filing is listed beside the story “Why McDonald's is following Walmart and Amazon into the advertising business.”
- Gilbert Cisneros buy Walmart (WMT) ($1,001 - $15,000). That is 28 days before publication, inside 30 days. The filing is listed beside the story “Why McDonald's is following Walmart and Amazon into the advertising business.”
Public disclosure filings, not a recommendation. The filing link is the source document. News use of these reports still sits under 5 U.S.C. § 13107(c).
Who gains and who loses around Walmart (WMT)
Companies carried with this story
- WMT Walmart
Walmart (WMT) is linked, with no stored direction, high confidence in the 23 Sep 2026 story “Why McDonald's is following Walmart and Amazon into the advertising business.” Reason on file: The reported development directly names WALMART INC in the headline; GA resolved that company to WMT
- AMZN Amazon Com
In “Why McDonald's is following Walmart and Amazon into the advertising business,” Amazon Com (AMZN) is linked, with no stored direction, high confidence. Reason on file: The reported development directly names AMAZON COM INC in the headline; GA resolved that company to AMZN
Walmart (WMT)
“Why McDonald's is following Walmart and Amazon into the advertising business” (23 Sep 2026) reaches Walmart (WMT) through this story.
Walmart (WMT) is on the page because The reported development directly names WALMART INC in the headline; GA resolved that company to WMT
Amazon Com (AMZN) is here too. Its reason reads: The reported development directly names AMAZON COM INC in the headline; GA resolved that company to AMZN
Dates and price levels for Walmart (WMT)
AMZN traded between 244.75 and 263.72 across 20 sessions. The latest close on file is 262.50. WMT traded between 103.39 and 121.37 across 20 sessions. The latest close on file is 118.71.
What the saved facts support for Walmart (WMT)
21 out of 100
“Why McDonald's is following Walmart and Amazon into the advertising business” scores 21 out of 100. The score uses 1 sources, and 2 linked companies.