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As Political Ad Spending Skyrockets, Broadcast TV Remains King

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GEOPOLITICS ALPHAAs Political Ad SpendingSkyrockets, Broadcast TV RemainsKingGEOPOLITICS ALPHA

Even though marketers have increasingly shifted their dollars to other media, local stations are reaping a bonanza during these midterm elections. Nowhere is this is more evident than in Texas.

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Even though marketers have increasingly shifted their dollars to other media, local stations are reaping a bonanza during these midterm elections. Nowhere is this is more evident than in Texas.

Source: The New York Times

This story

12 out of 100

“As Political Ad Spending Skyrockets, Broadcast TV Remains King” scores 12 out of 100. The score uses 1 sources.