What Reddit’s Q3 earnings mean for marketers amid major traffic shift
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This report does not map to a usual set of affected companies.
Directly affected
- RDDT Reddit-40.1% 18d
Named in this report.
Indirectly affected
- XLK Technology Select Sector SPDR+3.2% 11d
Technology Select Sector SPDR holds the technology sector that Reddit belongs to, so it often moves with news about it.
- ADP Automatic Data Processing+15.9% 30d
Automatic Data Processing is a peer of Reddit in computer processing and data preparation; rivals often move on the same news.
- WDAY Workday+5.7% 30d
Workday is a peer of Reddit in computer processing and data preparation; rivals often move on the same news.
- VRSK Verisk Analytics+11.0% 6d
Verisk Analytics is a peer of Reddit in computer processing and data preparation; rivals often move on the same news.
- TOST Toast+16.4% 15d
Toast is a peer of Reddit in computer processing and data preparation; rivals often move on the same news.
- HNGE Hinge Health+0.3% 5d
Hinge Health is a peer of Reddit in computer processing and data preparation; rivals often move on the same news.
Price reaction, T-5 to T+3
| Ticker | T-5 | T-3 | T-1 | T0 | T+1 | T+2 | T+3 |
|---|---|---|---|---|---|---|---|
| RDDT | +51.03% | +46.98% | base | -0.80% | +4.92% | +11.04% | +2.37% |
| XLK | +3.81% | +6.46% | base | -2.92% | -1.68% | -1.69% | -8.76% |
| ADP | +2.50% | -2.89% | base | +1.69% | +0.74% | +3.34% | +4.53% |
| WDAY | +5.39% | +3.36% | base | +0.12% | +0.09% | +2.04% | +1.28% |
| VRSK | -0.08% | -3.35% | base | +2.65% | +0.34% | +0.70% | +7.75% |
| TOST | +1.48% | +0.87% | base | +5.42% | +5.78% | +11.56% | +11.04% |
| HNGE | -2.43% | +0.83% | base | +0.89% | +2.30% | +5.67% | +1.41% |
Closing-price change versus T-1, the last close before the story. T0 to T+3 fill in after each market close. Prices: Alpaca IEX.
What Reddit’s Q3 earnings mean for marketers amid major traffic shift Marketing Dive
Source: Marketing Dive
This story
| Company | When | Move | Status |
|---|---|---|---|
| ADP | that day | +1.69% | final price |
| ADP | the next day | +0.74% | final price |
| ADP | two days later | +3.34% | final price |
| ADP | three days later | +4.53% | final price |
| ADP | three days earlier | -2.89% | final price |
| ADP | five days earlier | +2.50% | final price |
| HNGE | that day | +0.89% | final price |
| HNGE | the next day | +2.30% | final price |
| HNGE | two days later | +5.67% | final price |
| HNGE | three days later | +1.41% | final price |
| HNGE | three days earlier | +0.83% | final price |
| HNGE | five days earlier | -2.43% | final price |
| RDDT | that day | -0.80% | final price |
| RDDT | the next day | +4.92% | final price |
| RDDT | two days later | +11.04% | final price |
| RDDT | three days later | +2.37% | final price |
| RDDT | three days earlier | +46.98% | final price |
| RDDT | five days earlier | +51.03% | final price |
| TOST | that day | +5.42% | final price |
| TOST | the next day | +5.78% | final price |
| TOST | two days later | +11.56% | final price |
| TOST | three days later | +11.04% | final price |
| TOST | three days earlier | +0.87% | final price |
| TOST | five days earlier | +1.48% | final price |
| VRSK | that day | +2.65% | final price |
| VRSK | the next day | +0.34% | final price |
| VRSK | two days later | +0.70% | final price |
| VRSK | three days later | +7.75% | final price |
| VRSK | three days earlier | -3.35% | final price |
| VRSK | five days earlier | -0.08% | final price |
| WDAY | that day | +0.12% | final price |
| WDAY | the next day | +0.09% | final price |
| WDAY | two days later | +2.04% | final price |
| WDAY | three days later | +1.28% | final price |
| WDAY | three days earlier | +3.36% | final price |
| WDAY | five days earlier | +5.39% | final price |
| XLK | that day | -2.92% | final price |
| XLK | the next day | -1.68% | final price |
| XLK | two days later | -1.69% | final price |
| XLK | three days later | -8.76% | final price |
| XLK | three days earlier | +6.46% | final price |
| XLK | five days earlier | +3.81% | final price |
Trades by members of Congress and officials in the stocks in this story
- Rep. Michael T. McCaul sold Reddit (RDDT) (held by a spouse), worth $15,001 - $50,000 on 7 Aug 2026. That is 87 days before publication. Filed 14 Oct 2026. View the filing.
- Donald J Trump, an executive branch official, bought Automatic Data Processing (ADP), worth $15,001 - $50,000 on 26 Aug 2026. That is 68 days before publication. Filed 8 Oct 2026. View the filing.
- Rep. Michael T. McCaul sold Workday (WDAY) (held by a spouse), worth $1,001 - $15,000 on 28 Aug 2026. That is 66 days before publication. Filed 14 Oct 2026. View the filing.
- Rep. Michael T. McCaul sold Workday (WDAY) (held by a spouse), worth $1,001 - $15,000 on 27 Aug 2026. That is 67 days before publication. Filed 14 Oct 2026. View the filing.
- Rep. Michael T. McCaul sold Workday (WDAY) (held by a spouse), worth $1,001 - $15,000 on 25 Aug 2026. That is 69 days before publication. Filed 14 Oct 2026. View the filing.
- Donald J Trump, an executive branch official, sold Verisk Analytics (VRSK), worth $50,001 - $100,000 on 21 Aug 2026. That is 73 days before publication. Filed 8 Oct 2026. View the filing.
- Rep. Gilbert Cisneros sold Verisk Analytics (VRSK), worth $1,001 - $15,000 on 18 Aug 2026. That is 76 days before publication. Filed 10 Sep 2026. View the filing.
Public disclosure filings, not a recommendation. The filing link is the source document. News use of these reports still sits under 5 U.S.C. § 13107(c).
This story
12 out of 100
“What Reddit’s Q3 earnings mean for marketers amid major traffic shift” scores 12 out of 100. The score uses 1 sources.